North American F&A Outlook-2008 - U.S. Food Retail: Delivering Results vis Successful Customer Segmentations


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Date: December, 2007

Abstract: Over the past 10 years traditional grocery stores in the United States (U.S.) have lost considerable market share of the food retail sector to alternative formats such as supercenters, club warehouses and convenience stores. More recently, the rate of market share loss has slowed considerably. Grocery stores are making significant improvements in their ability to segment local markets by consumer priorities and to target each store to those needs. Some grocery store chains, such as Whole Foods M...

Research Type: North American Outlook


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